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The holiday season brings a flurry of shopping, no matter one’s age. But teens, in particular, are shopping online, according to a recent survey “Taking Stock With Teens” published by the investment firm Piper Jaffray.
The survey found that 79 percent of teen females and 76 percent of males stated that they shopped online. That represents a 4 percent increase for females over Fall 2012, but a 6 percent decrease for males. While clothing remains the most frequently purchased items by teens — 21 percent of all expenditures — they are spending less on fashion items. Besides apparel, electronics and footwear are the most popular online shopping items.
Is it too easy for any of us to overspend online? Perhaps it is a great time of year to re-boot a discussion of online habits.
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